Last year First Impression Graphics was commissioned to do a complete re-brand of a company in Oakville, Ontario called Cross Avenue Auto. An established auto service facility in this city that had recently moved to a new location. They wished to commemorate this move with a fresh new image.
We created a whole new brand and redesigned all of their marketing collateral and business stationery. They wanted their brand to reflect their sophisticated clientele many of whom drive premium automobiles such as BMW, Porsche, Jaguar, Ferrari, Mercedes-Benz, Audi, Lamborghini, Maserati, Lexus and more.
In addition to their long-standing clients, Cross Avenue Auto is also a 'walk-in' business. Given their new high profile location on the South Service Road (and thus visible from the QEW), the last piece of the re-branding puzzle was a 26' high, pylon sign that would be visible from both westbound and eastbound traffic.
In an effort to entice their partners (suppliers) to participate financially, we created this structure to promote not just the on-site business but those very familiar international brands as well.
Once permitting and shared financing is in place, we hope to see the real thing installed and prominently visible from the highway in Spring 2016!